Supaboard
Supaboard: AI-Powered Business Intelligence and Data Agents for Instant Strategy and Insights
Supaboard is an advanced AI business intelligence platform that transforms raw data into actionable strategy. By connecting to over 600 data sources, Supaboard allows users to create custom AI agents trained on specific business logic, delivering instant insights without the need for SQL. It bridges the gap between complex legacy BI tools and generic AI by offering accurate, rule-based analysis, automated reporting, and real-time interactive dashboards designed for teams that move fast.
2026-02-06
--K
Supaboard Product Information
Transform Data into Strategy with Supaboard
In the modern business landscape, data is abundant, but actionable strategy is often hard to come by. Supaboard is a revolutionary AI-driven platform designed to transform your business data into clear, strategic insights. By connecting directly to your data sources, Supaboard agents explain what changed, why it changed, and what actions you should take next—instantly and without the need for complex SQL queries.
Trusted by over 100 companies, including institutions like The University of Texas at Austin, Supaboard bridges the gap between legacy BI tools that are too complex and generic AI tools that lack business context.
What's Supaboard?
Supaboard is an intelligent data analytics platform that uses specialized AI agents to help teams move faster. Unlike traditional Business Intelligence (BI) tools that require technical expertise, Supaboard allows any user to pull data into one place and apply custom business logic. It provides a "personal AI teammate" trained on your specific definitions and rules, ensuring that the insights generated are accurate, relevant, and unique to your organization.
Whether you are a founder, a data analyst, or a leader in growth marketing, revenue, or finance, Supaboard empowers you to take control of your data. It eliminates the wait for SQL experts and replaces static numbers with dynamic, predictive decision tools.
Key Features of Supaboard
1. Trainable AI Agents
Supaboard allows you to create and train agents with your own rules. You can feed your business logic into the system, connect your preferred data sources, and receive an agent with deep domain knowledge in areas like product, sales, and finance.
- No Models to Build: Skip the data science overhead.
- Custom Rule Sets: Fine-tune agents with company-defined metrics and accounting logic.
- Automated Insights: Agents surface trends and variances like a real teammate.
2. Plain English AI Chat (Stella Agent)
With the Supaboard AI chat, you can ask questions about your data in plain English. The interface instantly pulls metrics, generates charts, and explains the underlying trends.
- Multiple Modes: Choose between Concise, Deep Dive, or Web Search modes.
- Actionable Answers: Get specific recommendations based on data risks and opportunities.
3. Instant AI Dashboards
Go from a simple question to a full dashboard in seconds. Supaboard transforms static reporting into interactive decision tools.
- Real-Time Updates: Dashboards reflect the latest data automatically.
- Interactive Drill-Downs: Chat with your dashboard to explore specific KPIs or tables.
- Live Sharing: Share dashboards as live decks for presentations.
4. Enterprise-Grade Security and Integration
Supaboard is built for professional environments that demand high security and broad compatibility.
- 600+ Data Sources: Connect to all major databases and warehouses, including Stripe and Google Analytics.
- Role-Based Permissions: Mirror your organization's structure to ensure users only see relevant data.
- Security Compliance: SOC 2 and SOC 3 compliant with SAML-based SSO and SCIM provisioning.
- Audit Logs: Full transparency into who automated what and when.
Use Cases for Supaboard
Supaboard is versatile enough to support various departments across an organization:
- Revenue & Finance: Analyze revenue, costs, and financial performance. A Finance Agent can follow accounting logic to identify risks for upcoming quarters and suggest mitigations.
- Product Builders: Track user funnels from acquisition to conversion and monitor product health without maintaining complex models.
- Growth Marketing: Monitor campaign performance by channel over time and view key marketing KPIs in a single snapshot.
- Founders & CEOs: Reduce analytics costs by up to 90% and turn four-hour manual reporting tasks into three-minute automated processes.
- Data Analytics Teams: Free up time by allowing non-technical users to self-serve insights through the Supaboard interface while maintaining a single source of truth.
How to Use Supaboard
Getting started with Supaboard is a straightforward process designed for speed:
- Connect Your Data: Link Supaboard to your existing databases or warehouses (over 600 integrations available).
- Train Your Agent: Create a new agent (e.g., "Data Analyst Agent"), select your data sources, and write a custom overview. Provide your Master Ruleset and business logic to ensure the AI understands your specific definitions.
- Ask and Explore: Use the AI chat to ask questions like "What are the risks for the next quarter?" or "Show me campaign performance by channel."
- Build Dashboards: Describe the visualization you need, and Supaboard will generate the interactive dashboard, KPIs, and tables immediately.
- Refine and Automate: Use the fine-tuning tools to adjust agent behavior and set up automated reports that deliver insights directly to your team.
FAQ
Q: Do I need to know SQL to use Supaboard?
A: No. Supaboard is designed to deliver insights instantly without the need for SQL. You can interact with your data using plain English queries.
Q: How does Supaboard ensure the AI's answers are accurate?
A: Unlike generic AI, Supaboard agents are trained on your specific business logic, rules, and definitions. You can validate rules to ensure the insights are 100% accurate to your context.
Q: What kind of data sources can I connect?
A: Supaboard integrates with over 600 data sources, including major databases, warehouses, and platforms like Google Analytics and Stripe.
Q: Is my data secure on Supaboard?
A: Yes. Supaboard provides enterprise-grade security with SOC 2 and SOC 3 compliance, role-based permissions, audit logs, and SSO/SAML integration.








