Salesforce Einstein AI Solutions

What's Salesforce Einstein AI Solutions

Salesforce Einstein AI Solutions integrate trusted, extensible AI within the Salesforce Platform, enabling businesses to utilize AI for customizable, predictive, and generative experiences. Einstein's AI capabilities help enhance productivity and personalization across various departments, making customer interactions more impactful while ensuring data safety and security.

Features

Trusted AI Built into Salesforce

Einstein AI is grounded in the Salesforce 1 Platform, providing a secure and reliable AI experience. The AI is designed to work seamlessly with customer data, enabling businesses to create customized and predictive AI solutions.

Conversational AI for Any Workflow

Einstein brings conversational AI to any workflow, user, department, or industry. This allows for efficient problem-solving and smarter work processes by enabling users to interact directly with Einstein.

Predictive and Generative AI

Einstein AI offers both predictive and generative AI capabilities. Predictive AI helps in forecasting and decision-making, while generative AI assists in creating personalized content and automating tasks.

Use Case

Sales

Einstein AI helps sales teams close deals faster by writing customer data-enriched emails, summarizing sales calls, and providing actionable insights. Real-time predictions guide sellers, automate sales processes, and build stronger customer relationships.

Customer Service

Customer service teams can boost productivity with Einstein by surfacing relevant information during support interactions. The AI helps in resolving issues quickly, summarizing case resolutions, and building a knowledge base to scale service operations.

Marketing

Marketers can use Einstein AI to drive personalization and productivity at scale. The AI boosts engagement by creating highly personalized customer journeys and automatically customizing outreach, resulting in more impactful customer interactions.

Ecommerce

Einstein AI enhances ecommerce experiences by generating product descriptions, recommending products, and creating seamless buying experiences. These capabilities help increase conversions and innovate faster.

How to Use

Einstein Copilot for CRM

Einstein Copilot is an AI assistant embedded in every Salesforce application. It helps teams complete tasks faster with intelligent actions, deploy conversational AI with built-in trust, and extend a unified copilot with clicks. Users can configure actions, prompts, and models to customize Einstein Copilot for specific business needs.

Extending AI Capabilities

Einstein Copilot can be extended with familiar platform features like Flows, Apex code, and Mulesoft APIs. Users can turn workflows into copilot actions and test interactions in a seamless user interface. Prompt templates help employees finish tasks faster by summarizing and generating content based on business data.

FAQ

What is Salesforce Einstein AI?

Salesforce Einstein AI is the #1 trusted AI for CRM, delivering AI-powered predictions and generated content. It provides a conversational UI for AI in every app or workflow, with customizable prompts, skills, and models. Built on the Einstein Trust Layer, it enables businesses to benefit from AI without compromising data security.

What can Einstein AI do?

Einstein AI helps businesses increase productivity and reduce costs by automating manual tasks and enhancing the personalization and relevance of content. It leverages data from CRM and external applications to provide insights, predictions, and generated content directly in the flow of work.

How does Einstein ensure data security?

Einstein AI is built on the Salesforce Platform, which includes the Einstein Trust Layer. This layer ensures data privacy and security by masking sensitive data included in AI prompts and adhering to ethical AI policies designed by Salesforce.

What industries can benefit from Einstein AI?

Einstein AI is versatile and can be used across various industries, including sales, customer service, marketing, and ecommerce. Its capabilities are designed to improve efficiency, personalization, and trust in every customer interaction.