Automate Marketing Revenue Attribution & ROI Analytics with Airtable and Slack — Flujo de trabajo n8n

Media complejidad Programado9 nodos🤗 Supportpor Ruth Olatunji

Descripción general

This n8n is a daily analytics automation that calculates which lead sources generate actual revenue, not just leads. Provides ROI data, conversion rates, and budget allocation recommendations.

Use Case: automates marketing ROI tracking by linking closed deals to their lead sources in Airtable, calculating revenue and ROI per channel, and sending daily insights to Slack.

What It Does

Runs nightly to analyze closed deals from last 30 days Matches deals to their original lead sources Calculates

Nodos utilizados

AirtableSlackGmailCode

Vista previa del flujo de trabajo

📊 REVENUE ATTRIBUTION & ROI CALCULATOR
This workflow calculates which lead sources generate ac
Runs: Daily at midnight
Duration: ~2-3 minutes
Purpose: Update Lead Sources table with R
📥 STEP 1 & 2: COLLECT DATA FROM AIRTABLE
NODE 1 - Fetch Closed Won Deals:
Gets deals from last 30 days where Stage = "Closed Won"
Required fields:
- Stage (Single select)
- Deal Value (Currency)
🧮 STEP 3 & 4: CALCULATE ROI & PROCESS
NODE 3 - Code: Calculate Metrics
For each source, calculates:
- Total Revenue = Sum of Deal Values
- Total Cost = Cost per Lead × Total Leads
- ROI = ((Reve
UPDATE DATA & SEND REPORT
Searches to ensure the lead source exists, if it doesn'
Update record node updates the existing lead source rec
⚠️ TROUBLESHOOTING GUIDE
ISSUE: No deals returned from first node
FIX:
- Check date filter (last 30 days)
- Verify "Closed Won" spelling in Stage
- Ensure Actual Close Date is filled
Start Here
S
Schedule Trigger
Search Lead Source
Code in JavaScript
Deals
L
Loop Over Items
Search records
Update record
Send a message
Send a message1
9 nodes8 edges

Cómo funciona

  1. 1

    Disparador

    El flujo de trabajo comienza con un disparador programado, ejecutándose según un horario definido.

  2. 2

    Procesamiento

    Los datos fluyen a través de 9 nodos, connecting airtable, code, gmail.

  3. 3

    Salida

    El flujo de trabajo completa su automatización y entrega el resultado al destino configurado.

Detalles de nodos (9)

AI

Airtable

airtable

#1
SL

Slack

slack

#2
GM

Gmail

gmail

#3
CO

Code

code

#4

Cómo importar este flujo de trabajo

  1. 1Haz clic en el botón Descargar JSON a la derecha para guardar el archivo del flujo de trabajo.
  2. 2Abre tu instancia de n8n. Ve a Flujos de trabajo → Nuevo → Importar desde archivo.
  3. 3Selecciona el archivo automate-marketing-revenue-attribution-roi-analytics-with-airtable-and-slack descargado y haz clic en Importar.
  4. 4Configura las credenciales para cada nodo de servicio (claves API, OAuth, etc.).
  5. 5Haz clic en Probar flujo de trabajo para verificar que todo funcione, luego actívalo.

O pega directamente en n8n → Importar desde JSON:

{ "name": "Automate Marketing Revenue Attribution & ROI Analytics with Airtable and Slack", "nodes": [...], ...}

Integraciones

airtablecodegmailscheduletriggerslacksplitinbatches

Obtener este flujo de trabajo

Descarga e importa con un solo clic

Descargar JSONVer en n8n.io
Nodos9
Complejidadmedium
Disparadorscheduled
CategoríaSupport

Creado por

Ruth Olatunji

Ruth Olatunji

@ruthie-oe

Etiquetas

airtablecodegmailscheduletriggerslacksplitinbatches

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