Starnus
Starny: The AI Employee for End-to-End Outbound Sales and Lead Generation
Starny is an advanced AI employee designed to revolutionize sales by automating the entire outbound workflow. Developed by Starnus, Starny goes beyond simple prompting by allowing users to delegate complex, ongoing goals. With specialized agents for lead generation, deep research, campaign setup, and monitoring, Starny works autonomously for days to deliver consistent results. From defining Ideal Customer Profiles (ICP) to managing CRM updates and LinkedIn automation, Starny integrates with your existing tools to execute tasks end-to-end. It provides regular progress updates via chat and email, ensuring transparency while you focus on high-level strategy. Starting at €20/month, Starny is the scalable solution for businesses looking to grow through intelligent, automated sales execution.
2026-02-13
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Starnus Product Information
Starny: Your Autonomous AI Employee for Sales
In the evolving landscape of digital commerce, Starny emerges as a revolutionary solution for businesses seeking to scale their operations without increasing overhead. Developed by Starnus, Starny is not just another software tool; it is your AI employee in sales. By shifting the paradigm from manual prompting to total delegation, Starny allows you to describe a job once and let the system handle the execution for days, providing updates only when your approval or a specific reply is required.
What's Starny?
Starny is an autonomous AI agent platform designed specifically to handle End-to-End Outbound Sales. While traditional AI requires constant input, Starny is built to work autonomously. You assign a goal, and Starny executes the workflow from start to finish. It is a sophisticated system that combines deep expertise across key business verticals with the ability to use your actual business tools. With over 195,624 leads found for users, Starny is a proven engine for business growth, operating out of Eindhoven, The Netherlands.
Features of Starny
Starny is packed with specialized capabilities that mirror the functions of a full-scale sales department. Here are the core features that make it a powerful asset:
Specialized AI Agents
Starny currently has 24 agents live, with more coming soon. These agents are designed to understand your specific business context and handle various stages of the sales cycle.
Comprehensive Lead Management
- Lead Generation & Enrichment: Not just finding names, but performing deep research to ensure quality.
- Deep Research: Starny analyzes different aspects to ensure leads match your specific criteria.
- Account Finding: It sources the best-matching accounts with comprehensive enriched data.
Outbound Automation
- Campaign Setup: Starny handles the technical heavy lifting of setting up your outreach.
- Message Crafting: Using context-aware agents, Starny writes tailored emails and personalized intros based on the lead's specific background.
- Email & LinkedIn Automation: The system creates sequences across both email and LinkedIn to maximize touchpoints.
Operational Support
- CRM Updates: Keeps your sales pipeline clean and up-to-date automatically.
- Campaign Monitoring: Starny tracks replies, flags "hot leads," and manages the ongoing health of your outbound efforts.
- Task Management: Beyond sales, it can handle social media and general task execution.
Autonomous Persistence
Unlike simple bots, Starny stays on task for days. It sets future goals autonomously and provides progress reports via chat and email without requiring constant check-ins.
How to Use Starny
Transitioning from manual labor to delegation with Starny follows a simple, three-step process designed for maximum efficiency:
1. Give Starny a Goal
Instead of giving a one-off task, provide Starny with an on-going goal. For example, tell it your target market and desired outcome. You can even attach relevant documents to help Starny understand your business better.
2. Starny Executes Consistently
Once the goal is set, Starny gets to work. It runs for hours or even days, performing web searches to define your Ideal Customer Profile (ICP), finding leads, crafting messages, and setting up automation sequences.
3. Get Progress Without Effort
As Starny works, it keeps you posted on its progress. You will receive updates and only need to step in when a lead is ready for a human reply or when a specific approval is needed.
Use Case: End-to-End Outbound Workflow
To understand the power of Starny, consider a typical outbound sales use case:
- Step 1: Web Search Agents: Starny helps define your ICP by analyzing market data and matching it to your business goals.
- Step 2: Lead & Account Finder: It identifies potential customers and enriches their profiles with deep data points.
- Step 3: Message Crafting: Specialized agents write personalized content for each lead, ensuring higher engagement rates.
- Step 4: Automation: Starny pushes these messages through Email and LinkedIn sequences.
- Step 5: Monitoring: The system monitors the campaign, flags interested prospects, and ensures your CRM is updated.
FAQ
Q: How much does Starny cost? A: Starny's pricing starts at €20/month, and you can cancel at any time.
Q: Do I need to constantly prompt Starny? A: No. The core philosophy of Starny is to "Stop prompting and Start delegating." You tell it the goal once, and it stays on task autonomously.
Q: What tools can Starny use? A: Starny is designed to use your actual tools, including email platforms, LinkedIn, and CRM systems, to ensure a seamless integration into your current workflow.
Q: How does Starny keep me updated? A: Starny provides progress updates via chat and email, so you are always aware of its activities without having to manually check the system.
Q: Is Starny only for lead generation? A: While it excels at lead generation and enrichment, it also handles campaign monitoring, message crafting, social media, and CRM management, making it a full-service AI sales employee.
"Describe the job once and Starny gets to work, stays on it for days, runs the execution, and updates you when it needs approval or a reply."
Whether you are a startup or an established enterprise, Starny provides the specialized agents and autonomous execution needed to grow your business effectively. Get started today and transform your outbound sales into a high-efficiency engine.








