Gro
Gro AI Sales Agent: Automate B2B Lead Generation and LinkedIn Outreach with Smart AI Personalization
Gro is a comprehensive AI Sales Agent designed to revolutionize B2B lead generation and outbound sales. By serving as a sales copilot, Gro helps teams find companies and people, automate LinkedIn outreach, and convert leads through intelligent social proof. Unlike traditional outbound methods plagued by low connect and reply rates, Gro leverages hyper-personalization and a Social-CRM™ to achieve 30%+ connect rates and 10%+ reply rates. With tools like Gro Search, Gro Outreach, Gro Social CRM, and Gro IQ, the platform provides a complete ecosystem for identifying high-intent prospects and scaling meaningful engagement. Trusted by leading teams and founders, Gro simplifies the transition from 'spray-and-pray' tactics to data-driven, repeatable sales playbooks that deliver high-quality, high-value leads.
2026-02-13
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Gro Product Information
Gro: The AI Sales Agent for B2B Lead Generation and Intelligent Outreach
In the modern B2B landscape, traditional outbound sales methods are failing. With cold email and call campaigns averaging just a 3% connect rate and a dismal 1% positive reply rate, sales teams are struggling to break through the noise. Gro is the definitive solution to this problem—an AI Sales Agent and sales copilot designed to amplify every salesperson's performance by automating outreach and converting leads intelligently.
What's Gro?
Gro is an AI-powered platform that helps businesses stop wasting time on manual outreach and start building meaningful connections. It is more than just an automation tool; it is a comprehensive AI Sales Agent for B2B lead generation. By focusing on quality over quantity, Gro helps you find the right people and companies, personalizes your LinkedIn campaigns at scale, and provides the data-driven insights needed to close more deals.
Gro addresses the core issues of traditional outbound—low connect rates, low reply rates, and low conversion rates—by replacing "spray-and-pray" tactics with hyper-personalization and smart automation. Whether you are a founder, a business owner, or part of a global sales team, Gro acts as a "clone of yourself," maintaining a personal touch while operating at an industrial scale.
Features of Gro
Gro offers a suite of powerful tools designed to fuel your sales pipeline and manage the entire lead lifecycle.
Gro Search
Fuel your pipeline with verified, high-quality leads. This tool allows you to Find people and Find companies that match your ideal customer profile, ensuring your outreach starts with a foundation of accurate data.
Gro Outreach
Experience multichannel outreach that feels personal even at scale. Gro Outreach automates your LinkedIn campaigns while utilizing a Social Proof engine to drive 10x higher connect rates compared to standard cold outreach.
Gro Social CRM™
Track and convert your leads with the guidance of AI. Unlike traditional CRMs, the Social CRM™ is built specifically for the social selling era, helping you manage engagement patterns across multiple reps and ICPs with ease.
Gro IQ
This is the brain of your AI Sales Agent. Gro IQ uses an Intent Analyzer to identify who is likely to buy and exactly when they are ready to buy, allowing you to focus your energy on high-intent prospects.
Use Case: Transforming Outbound Results
Gro is designed for B2B sales teams, founders, and agencies who need to scale their LinkedIn outreach without sacrificing quality.
- Founders & CEOs: Business leaders like Hua Mao (ccMonet.Ai) use Gro to generate high-quality leads that turn into signed deals within just one month of deployment.
- Sales Teams: Teams utilize Gro as early adopters to realize significant improvements in outbound engagement, moving away from manual analysis and toward repeatable playbooks.
- Agencies & Business Owners: For those hesitant to do outreach, Gro takes the pain out of the process, allowing for the creation of meaningful engagement patterns across multiple reps and regions, such as Greater China and the UAE.
"Gro personalises the messages so well that it's like having a clone of myself on the team! I've made connections that wouldn't have been possible on my own." — Aimee Cheung, Co-founder of Big Boat Films
Why Choose Gro Over Competitors?
While other automation tools exist, Gro differentiates itself through intelligence and integration:
- Better Prospecting: Gro uses Smart Lead Filtering to engage only with high-quality leads, whereas competitors often waste time with irrelevant prospects.
- Better Connections: Our built-in Social Proof drives 30%+ connect rates, compared to the single-digit rates seen in generic cold outreach.
- Better Conversions: Gro delivers 10%+ reply rates through deep AI personalization, while competitors offer no personalized interactions beyond basic connection requests.
- Better Closure: With the Intent Analyzer, Gro achieves 10x conversion rates by identifying buying signals, avoiding the manual analysis that wastes time and leads.
FAQ
What is Gro?
Gro is an AI Sales Agent for B2B lead generation that automates LinkedIn outreach and helps convert leads through smart personalization and intent analysis.
How does the AI automation work?
Gro uses AI to filter leads, personalize messages based on social proof, and analyze prospect behavior to determine buying intent, ensuring your outreach is both relevant and timely.
What is a sender/seat?
(Information regarding specific seat definitions is available within the Gro pricing and sign-up dashboard).
Is it compliant with LinkedIn's terms?
Gro is built with best practices in mind to ensure your outreach remains effective and within platform guidelines.
What makes Gro different from other tools?
Unlike basic automation tools, Gro combines a Social CRM™, an Intent Analyzer, and hyper-personalization to deliver 10x better results in connectivity and conversion.
Can I export my campaign data?
Yes, Gro allows you to manage and export your data to maintain a seamless sales workflow.
Can I get a demo of Gro?
Yes, you can contact the support team or start a free trial to see the platform in action.
Can I use Gro for my clients as an agency?
Gro is designed to scale across multiple reps and ICPs, making it an excellent choice for agencies managing client outreach.
Ready to transform your outbound sales? Start your 14-day free trial today and get 100 free leads to kickstart your journey with Gro.








